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WHAT'S NEW
Products
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Latest for you
HOW TO USE EXTRAORDINARY HAIR OIL
BEFORE BLOW DRYING
L'Oréal Paris hairstylist Chris Appleton shows you how to use the ultra-versatile and non-greasy Elvive Extraordinary hair oil before blow-drying.
GET WILD
IN MINUTES
Get the wildest most daring feline look.
IN 3 SECONDS
GET FLAWLESS ROOTS
Discover how to get flawless roots in 3 seconds with Magic Retouch, our first instant root concealer spray.